哈佛商学院essay，哈佛最新essay文书范文
Emma
国际学生
本科专业： Engineering
工作区y :电子商务/真实
ESSAY正文
most [ nationality ] womenwouldremembertheirfirstlingerieshoppingexperience.itishardtoforgetheeexperienceofslipppingintoadingtoading getting eyed up by the male seller，buyingwithouttrialandrushingoutbefore，God forbid，the world realizes you bought a bra。
lingerieremainsatabootopicin [ country ]，andfashionablelingerieisconsideredespeciallyrisqu，with a ‘one-size， one-stylefits all’mindset.aimingtoprovideanuninhibitedlingerieshoppingexperience，[ company’s ] ceoentrustedmerespore
ourprimarychallengewastocreateatransformationallingerieshoppingexperienceinaconservativesociety.womenwereapprehensivetoshare ie， especiallyfromanunknownstart-up.iinitiatedapan-India " fit-for-all " campaignhighlightingbodydiversityandtheimportand ce.thecampaignspanned 100 micro-influencersandconnected 5mn women，Enrolling400kFollowers
withtraditionalfirmssellingstandardsizesthiscampaignhelpedidentifyunavailabilityofnon-average sizes.ithenled " fit-athons tafitrecommendationengine.collaboratingwiththesourcinghead，myteamstandardisedrawmaterialstoensurecomfortandqualityacross 3000
Reaching women in underpenetrated， 非- urbanareaswaschallenging.wedevelopedastrategytobuildane-commerceplatformsupportedwithretailstores.targeting consumed wefocussedoncustomer-experienceacrosstouchpoints-instructionalwebsiteinterface， quality checks discretedeliveryacross 28 kzip-codesandeasytry-and-buy options.thisincreasedconsumerretentionandboostedredrevevens
concentratingonofflineexpansionthroughamicro -标记应用程序， identifiedcitieswithlargeaddressablemarketstoopenexclusivestores.leveragingouruspas‘fit experts’， weintroducedconsultationprogramsatouromni-channel outlets、 employingvirtualinventoryexposuretoprovidetherightfitacross 10k styles.weimprovedofflineaccessibilitythrough~600 neighbourhhourhooooss in 10 cities with~$ [ x ] mninofflinesalesandthefastestbreakevenforcompanystores。
with [ company’s ] rapid growth，ifocusedonensuringsustainabilitybuildingaservice-oriented culture.trackingconsumerfeded 嵌入式软件- skillstrainingandsetting-upan PS-linkedappraisalprocessfor 150 employees，myteam
Growing [Company] taughtmetobuildbrandsaliencethroughproductdifferentiation.ilearnttostepintothecustomer’shoesandinovatebycreatinginteraction ercomeconsumerhesitation.buildingconsumerloyaltyhighlightedtheimportanceofproductquality，andtheneeerightedtheimportance
Today，[company] serves 2Mn customers，issettoreach $ [ x ] mnrevenueby 2020，andisgrowingintoawomen’sfashionbrandwithaimttion
